The Converging Campaigns panel discussed how the Internet, social media and technology are changing the worlds of philanthropy, advocacy, and politics. A significant amount of useful information was communicated during the hour and a half. I shouldn't have been surprised, because the speakers were top leaders in their field.
The speakers were:
- Tucker Eskew (Moderator) - Founding Partner, ViaNovo
- Adam Conner - Associate for Privacy and Global Public Policy , Facebook
- Heather Smith - Executive Director, Rock the Vote
- Brian Rubenstein - Associate Director, Nationwide Grassroots, American Cancer Society Cancer Action Network
- Nicco Mele - Progressive Online Strategist, EchoDitto
- Patrick Ruffini - Conservative Online Strategist, Patrick Ruffini
- Vinay Bhagat - Chief Strategy Officer and Founder, Convio
It was exciting to meet several new people at the event who are working in the philanthropic arena. in addition to the traditional media, I talked with representatives from nonprofit organizations as well as representatives from technology and service companies supporting nonprofit organizations.
Jessica Hood and Jordan Viator were a couple of the first attendees I met. They both work at Convio. Jordan is a fellow blogger and the one who sent me a personal invitation to attend. My thanks to both of them for making the experience a great one.
The panelists covered several topics throughout their prepared speeches and answers to questions. The topics included:
- Engaging current and potential supporters
- Need for micro-campaigns/micro-targeting
- Importance of an effective online presence
- Use of multi-channels
- Empowering constituents and volunteers
- Value of mobile technology
- Power of young people
Over the next few days, I'll be writing about some of the interesting things I heard at the event. Be sure to return to the Everyday Giving Blog to learn more about the future of philanthropy.